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Marketing & Outlook

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  Type Title Owner Edited Size Actions
  Document AGEC-231 Cow-Calf Financial and Production Performance: What We Are Learning from Standardized Performance Analysis (SPA) Data
Standardized Performance Analysis (SPA) documents large differences in herd financial and production performance. Measuring and monitoring key statistics helps producers identify opportunities for improvement. 		hiner 05/16/07 115 KB
  Document AGEC-232 Interpreting Cow-Calf Standardized Performance Analysis (SPA) Results
This fact sheet discusses cow-calf Standardized Performance Analysis (SPA), production and financial performance statistics calculated, and how SPA helps producers identify major cost items in their operation. 		hiner 05/16/07 116 KB
  Document AGEC-502 Wheat Basis
This fact sheet discusses wheat basis, an essential part of marketing. Individuals who observe the basis carefully are likely to make more profitable decisions. Revised September 2007. 		hiner 09/05/07 89 KB
  Document AGEC-511 A Profile of Food Consumption Trends and Changing Market Institutions
This fact sheet presents an overview of food consumption trends in the U.S. within the last two decades, with special emphasis on the fruit and vegetable industry. 		hiner 05/16/07 145 KB
  Document AGEC-512 International Marketing of Fresh and Processed Fruits and Vegetables: An Oklahoma Challenge
This fact sheet discusses international marketing of fresh and processed fruits and vegetables. 		hiner 05/16/07 148 KB
  Document AGEC-513 Marketing Challenge in Oklahoma's Produce Industry: Grower Perspective
This fact sheet discusses the results from a survey of produce growers conducted in November, 1988. 		hiner 05/16/07 136 KB
  Document AGEC-514 Marketing Challenge in Oklahoma's Produce Industry: Buyer Perspective
This fact sheet contains the results from 2,000 randomly chosen produce buyers in Oklahoma. 		hiner 05/10/07 182 KB
  Document AGEC-517 Storage Plus Interest Costs and Marketing Decisions
Storage and interest costs, also called carrying costs, are essential parts of grain marketing. 		hiner 05/10/07 83 KB
  Document AGEC-519 Wheat Marketing Plan
Determining when to sell agricultural production may be a producer's most dreaded task. Developing a written marketing plan will make marketing decisions easier. 		hiner 05/16/07 80 KB
  Document AGEC-548 The Marketing Puzzle
Producers are bewildered by the number of wheat marketing alternatives. They need to view the marketing alternatives as pieces of a puzzle that fit together to form the true market picture. 		hiner 05/16/07 135 KB
  Document AGEC-549 Marketing Puzzle: Futures Option Contracts
The cash price received for most agricultural commodities traded on futures exchanges is determined by the underlying futures contracts. 		hiner 05/16/07 118 KB
  Document AGEC-550 Fed Cattle Price Discovery Issues and Projections
This fact sheet discusses price discover issues and projections. 		hiner 05/10/07 105 KB
  Document AGEC-551 Understanding Livestock Pricing Issues
This fact sheet explains the differences between price discover and price determination, identifies how they are interrelated, and provides an indication when price discover concerns may increase. 		hiner 05/10/07 78 KB
  Document AGEC-552 Beef, Pork, and Poultry Industry Coordination
This fact sheet compares past and current vertical coordination among the three major meat industries (beef, pork, and poultry). 		hiner 05/10/07 163 KB
  Document AGEC-553 Structural Changes in Cattle Feeding and Meat Packing
This fact sheet reviews changes in the structure of cattle feeding and beefpacking that have occurred in the past couple decades, and discusses implications for marketing and pricing feeder and fed cattle. 		hiner 05/10/07 119 KB
  Document AGEC-554 Packer Concentration and Captive Supplies
This fact sheet defines both concentration and captive supplies, provides information on the level and trends in each, and summarizes research attempting to determine their impacts. 		hiner 05/10/07 142 KB
  Document AGEC-556 Fed Cattle Pricing: Live and Dressed Weight
The objectives of this fact sheet are to discuss: (1) the general pricing process packers follow in determining bid prices for fed cattle; and (2) the steps followed in both live weight and dressed weight pricing. 		hiner 05/10/07 99 KB
  Document AGEC-557 Fed Cattle Pricing: Grid Pricing Basics
This fact sheet introduces the concept of grid pricing and discusses several management and marketing implications if fed cattle are sold on a grid as compared to being sold on a live or dressed weight basis. 		hiner 05/10/07 88 KB
  Document AGEC-558 Fed Cattle Pricing: Basis Contracts
This fact sheet describes the forward contracting process and itentifies advantages, disadvantages, and issues related to basis contracting. 		hiner 05/10/07 116 KB
  Document AGEC-560 Grid Pricing of Fed Cattle: Base Prices and Premiums-Discounts
The purpose of this fact sheet is to specifically distinguish formula pricing from grid pricing, discuss price discovery implications from using alternative base prices with premium-discount grids, and show how premiums and discounts have varied over time. 		hiner 10/23/07 227 KB